Pistons Install Courtside Club at Little Caesars Arena

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Detroit Pistons players won’t have to travel very far next season when they want to go to the club. The Pistons unveiled their new CURE Insurance Courtside Club, an open-air bar and lounge that will be stationed behind the visitor’s baseline at Little Caesars Arena.

“The CURE Insurance Courtside Club is a unique opportunity to reshape and enhance the fan experience,” Pistons senior vice president of corporate partnerships & engagement Brenden Mallette said in a release. “As our fans return to Little Caesars Arena this fall in full force for the first time in nearly 18 months, the club is one of many new amenities that will welcome them back to Detroit Basketball.”


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Any courtside ticket holder will have access to the club.

The club will feature a full Grey Goose bar, food, seating and mounted TVs on the walls, and will be the first of its kind in the NBA.

The Courtside Club will make its debut during the Pistons first home preseason game in 2021-22.

The future is here.


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